Leaders in light based hair removal

We design and manufature ground breaking products for the home market

 

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Cutting edge research

Our clinical team are committed to delivering scientific excellence

 

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World-class product development

We are highly skilled, multi-talented and versatile engineers

 

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ABOUT US

Cyden designs and manufactures IPL (intense pulsed light) hair removal products for use in the home. The Company has deep domain experience of the category, having originally begun it’s life making devices for professional salons. Home use beauty devices are a high growth category and Cyden has made great progress in addressing these global markets.  From launching the first IPL hair removal device in the UK with the retailer Boots, the company now distributes its products to 11 international markets and has recently opened its first overseas office in Tokyo.

Cyden is unique in combining technological innovation with clinical understanding of skin-light interaction. The potential for home use devices is huge and as well as hair removal there are opportunities to expand the use of the technology into skin rejuvenation, acne treatment and other beauty applications. Cyden is an exciting company with a bright future ahead of it

OUR HISTORY

The company was founded in 2002 to design and manufacture IPL machines for professional salons. In 2009 SmoothSkin by ipulse was launched in the UK in partnership with Boots and was the first home use IPL hair removal device on the market. By 2014 SmoothSkin was an established category brand and the latest iteration , SmoothSkin Gold, was launched into International markets. This year our latest step towards global commercialisation as a new office was opened in Tokyo.

OUR PARTNERS

OUR PRODUCTS

EXECUTIVE TEAM

Chief Executive Officer

 

Giles Davies

Cyden is an exciting and innovative company which manages to compete on a global stage. The company is unusual within the light based devices category in that it places great emphasis on both technical innovation and clinical advancement in the pursuit of market leading product. The company has achieved a huge amount in a short timescale with a small staff base and limited resources – this speaks volumes for the team, who’s dedication and enthusiasm has delivered such encouraging results and there is real excitement about the opportunities that lie ahead.

 

 

Director of Development

Stuart Jones

Cyden proudly keep all product research and development in house, employing highly skilled, multi-talented and versatile engineers to innovate solutions and deliver world class products to a global market. Based at our Head offices in Swansea our professional team cover all aspects of product delivery from cutting edge research, through proving solutions, designing robust products, full rigorous testing and transfer and support to volume manufacturing.

 

Director of Marketing

 

Davy Thomas

The marketing team at Cyden is tasked with developing and growing globally our own brand, SmoothSkin. From global marketing strategy to in-market activation, through innovation, communication, trade marketing, and everything in-between, all marketing functions are managed within a small and effective team. We pride ourselves with bringing in some of the best young marketing talents and offer them a faster route to autonomy and responsibility. We also work with some world-class agencies to ensure SmoothSkin grows into a globally desirable beauty brand.

Director of Clinical

Leah Richards

Cyden is committed to delivering scientific excellence through superior practice in dermatological and clinical testing. Cyden commissions and executes a variety of clinical investigations through various stages of product development, and across diverse applications. Clinical data is important to our company, our consumers and our corporate partners. We maintain our competitive edge through scientific collaborations with international experts in aesthetic laser and surgical skin treatments.

Chief Scientific Officer

Michael Kiernan

Cyden is unique in it’s understanding of the interaction between light and skin. Key to this understanding and the continuous drive to take it forward is Dr Mike Kiernan and the collaboration with Swansea University. Mike is a co-founder of Cyden and, has worked in the area of light therapy for over 25 years, developing a wide range of clinical applications for lasers and intense pulse light sources. Mike is co-inventor and author on a number of patents and publications relating to the medical and cosmetic field.

 

 

 

Director of Sales

Simon Boyd 

For Cyden to achieve its commercial objectives, SmoothSkin needs to work with world class sales channels across the globe.

SmoothSkin is now available in over 25 territories. We work with a broad range of distributors, retailers, home shopping channels and on-line partners to maximise the commercial value of the  SmoothSkin range. We are always analysing new market opportunities and sales channels, in addition to managing our existing partners across Europe, Asia  Pacific and the Americas.

 

 

 

 

 

 

 

Director of Operations

Jonathan Walter

Cyden is constantly striving to develop operations strategies that will allow the cost-effective supply of products to our customers, on time and in full. We are meeting the challenges of supplying a world-class medical product with the degree of flexibility to satisfy our global customer base, through a combination of competitive global sourcing and the localisation in the UK of key elements of our supply chain. This includes production at our own facility in Swansea using state of the art manufacturing techniques

 

 

 

BOARD

Giles Davies

Chief Executive Officer

Sir Nigel Rudd

Chairman

Professor Marc Clement

Founder & Non-Executive Director

Alice Avis

Non-Executive Director

Tony Brampton

Non-Executive Director

WORKING FOR US

Apart from being located in one of the most beautiful areas of South Wales, the Gower Peninsular, Cyden provides a dynamic and exciting working environment, supported by an excellent and welcoming team of employees. The culture of the company is still a strong reflection of it’s entrepreneurial background but combined with the financial, operational, and quality systems required to ensure we are a valued partner in our commercial relationships.

JOB VACANCIES

Software Engineer

As our activity grows and with the introduction of a new manufacturing operation, we are currently looking for a Software Engineer to join our Development Team The Role Reporting to our Electronics & Software Engineering Manager, the successful candidate will...

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Manufacturing Development Engineer

To support our continuing growth and future plans for introduction of new products and manufacturing processes, we are looking for a Manufacturing Development Engineer to join our Development team. The Role Reporting to the Director of Development, whilst working...

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Management Accountant

With our significant growth over the past 3 years and our new local manufacturing facility under development, we are looking for a Management Accountant to join the our finance team. The Role Reporting to the Financial Controller, as a key member of a team of 3...

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